Getting in the Game – A DVD Box Set Quest
The life of my military homecoming film “ABYSS: The Greatest Proposal Ever” must go on after its Red Cross run, if this movie stands any chance at growing an audience.
I wonder if repackaging the DVD into a bundled experience of sorts would make it more appealing to men and women who have a hard time wrapping their head around supporting a 20-minute, low-budget buddy drama, produced by an indie writer/director who they never heard of until now.
So I’m toying around with the idea of making a boxed gift set that contains a drinking card game featuring questions about friendship, weddings, relationships, jobs and conflict, all based on themes in my movie. I picture this game serving as a good ice breaker during social gatherings while also providing opportunities for people to discuss funny and even hot topics while learning about, and hopefully understanding, the perspectives of those in their inner circle.
On the most basic level, players in my movie game would pick a card from the pile, read the question on that card aloud, and then guess what the other person’s answer is to said question. If the answer is incorrect, then he or she must drink one shot but if it’s correct, then the other person must do a shot. Seems simple enough, right?! What I’m having trouble figuring out, however, is whether the questions on these game cards should be in multiple choice or yes/no form.
Would you loan money to your best friend, for his or her wedding plans?
Would you loan your car to a friend for 9 months?
Would you pay to bail a friend out of jail?
If you joined the military, in which branch would you serve?
One of the reasons for going the gaming route for creating a DVD box set also comes from an understanding that casting a smaller, yet targeted, net might be more beneficial than trying to promote my movie to every Tom, Dick and Harry who enjoys home entertainment.
If I do this card game thing, I figure the film’s ideal market could include groomsmen who are planning bachelor parties, people hosting surprise birthday parties for their besties, and summer BBQ gatherings.
Oh the joys of trying to get more (or find the) people to watch indie films! *sigh*
Which types of questions do YOU think are better suited for game play, yes/no OR multiple choice?
What was the last drinking game YOU played?
Reader Comments (4)
Well, it's an interesting idea, but what a huge undertaking. I guess I'd go for the multiple choice. Or if you did go for Yes. No questions, then some justification or story would have to be shared. I'm just saying that based on who you think might go for this kind of game.
Multiple choice can be more fun. I've never, ever played a drinking game.
Nicole, it sounds like you could study some marketing. You might want to learn how to launch your product, in a big way online. There are lots of people who teach this, like Jeff Walker (product launch formula), and Digital Marketer and B School w/ Marie Forleo. It's worth investing a little time and money to do this properly. To do the research to find out who your best audience is for this, what are their needs, problems and wants, how you will solve those problems and pain points with your solution of this DVD. Not saying you can't do it on your own, learning as you go, but it's longer and more frustrating. Also, by mentioning these peeps, I am not getting any kind of kickback. Wish I were. LOL. Maui Jungalow
thank you for stopping over and the nice words, I think some of those Disney films are not great... as a kid I remember seeing them with my eyes wide open. I am never sure what pushed me into loving films like I do or my passion... I always seem to blame Star Wars. lol.
Last drinking game, played volleyball with a metal net... though I think I was 18-19 years old... almost 25 years ago.
Jeremy [Retro]
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